Instrument Overland
Instrument Overland
Client Info:
Overland Collective
Dorset
Project Scope:
Naming
Brand Identity
Positioning
Brand Communications
Product Design
Website Design + Build
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“An overland collective of Land Rover Owners sharing their journey on and off the the road”. formed by friends, we wanted to create a brand that can bring a cross section of people together through a common love of Land Rover vehicles. Sharing stories and experiences with our vehicles as instruments of exploration.




















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